Video of The Day: FIDLAR

There’s a bunch of videos out there. Some of them are good. Some of them are a cut above. I like to think my picks for Video Of The Day are a cut (or two) above.

It's about time someone made a video like this. It may or may not be a jab at current popular culture's obsession with being plugged in, and more specifically the love affair with emoji, but FIDLAR's clip for "Why Generation" is living in an emoji world. And I like it. It's a clever backdrop for the song, a slightly bratty good old rock and roll song. Very well played. 

[posted 2.4.16]


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